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2026
Pitch Deck
THE
PURSUIT
DESERVES
3D.

Your bottles carry entire fantasy worlds. Your content doesn't — yet. Here's what we'd build.

Prepared by
Naecre Studio
For
Pursue
Focus
3D · Motion · AI
Peach
Strawberry
Mango
Mosambi
Elderflower
Peach & White Tea — Behind the Moon
The Drink
Five worlds.
One bottle.
Peach & White Tea
Pursue Serenity
Jazz band on a peachy moon. Georgia peaches meet 1950s jazz.
#BehindTheMoon
Strawberry & Rose
Pursue Love
Sweetest strawberries with vibrant roses. Elixir of love.
#WayUpHigh
Mango & Chilli
Pursue Adventure
Sun-drenched mango with a kick of green chilli. Far far away.
#FarFarAway
Mosambi & Mint
Pursue Rhythm
Juicy mosambi and fresh mint through the magical lanes of India.
#MagicLane
Elderflower & Yuzu
Pursue Wonder
Nordic-Japanese fusion. Botanical dreamscape.
Nordic · Japanese
<110
Cal
Per 375ml
5%
ABV
Full strength
<1%
Sugar
Gluten-free
₹230
Mumbai
7+ cities
The Story Nobody Is Showing
Current — flat photography
What's Missing →
Your packaging tells five fantasy worlds. Your feed tells none.
01
The Bottle Is Cinema
Twisted grooves, refractions when filled, crown caps that are almost collectible — a CGI director's dream. Nobody is rendering it.
02
The Illustration Worlds Are Alive
Jazz bands on peachy moons. Mumbai street vendors in mint-green dreamscapes. These are 3D universes waiting for a camera.
03
Freedom Needs a Visual Language
"Pursue your own path." Your competitors post stock smiles. Liquid physics, macro fizz — the visual language Pursue has earned but never used.
Six Ideas
Content nobody
is making.
06
01
🍑
Bottle Macro — The Refraction Film
Hyper-real CGI: Pursue bottle fills from below — every groove, every refraction, every bubble. No voiceover. Just physics and beauty.
3D AnimationReel
02
🌕
Behind the Moon — The Jazz Reel
3D animation of the Peach & White Tea label universe. Peachy moon, jazz band at the edge of space, bottle floating in. A world, not an ad.
3D WorldShort Film
03
🥭
Mango Season — AI Campaign Drop
AI-generated Indian summer: mango trees melting into chilli smoke, golden-hour streets blurring into label art. 5-image editorial for the summer drop.
AI CampaignEditorial
04
🍃
Mosambi Memory — The Nostalgia Loop
3D Mumbai street — chaiwala cart, mosambi poured in mint-green light, morphing into a cold Pursue. For every millennial who grew up on the street.
3D LoopNostalgia
05
👑
Crown Cap Collectibles — Macro Series
Five extreme macro 3D renders of crown caps — illustration characters coming alive, blinking, looking back at you. Five caps, five reels.
3D MacroSeries
06
🫧
Fizz Physics — The Ritual Reel
Real-time particle simulation of seltzer bubbles rising — colour-coded per flavour. The science of seltzer made cinematic. A loop people rewatch.
SimulationLoop
The Visual World
Five flavours.
Five universes.
Concept 01 · Peach & White Tea
"Behind the Moon"
Hyper-real CGI — every groove refracting peach-golden light. Jazz band, peachy moon.
Concept 02 · Strawberry & Rose
"Way Up High"
Blush petals raining through a rose-pink cloudscape.
Concept 03 · Mango & Chilli
"Far Far Away"
Indian summer surrealism — mango heat meets chilli fire.
Concept 04 · Mosambi & Mint
"Magic Lane"
Mumbai street nostalgia in mint-green light.
Concept 05 · Elderflower & Yuzu
Botanical Dreamscape
Nordic-Japanese nebula in elderflower purple.
Reel Strategy
Every reel is a
world premiere.
♥
💬
↗
@pursuedrinks
the bubble doesn't lie 🍑 #purseyourpath
3–5×
Reel vs. static
0
3D reels in India
3–5×
Reel vs. static reach
0
3D reels in India today
01
"We put a jazz band on a moon and called it Peach."
Opens in the label world — camera pulls back to reveal it's the artwork. Stops the scroll cold.
3D Animation · 12s
02
"This is what 5% looks like at 10,000fps."
Extreme slow-mo CGI — cap pops, seltzer fizzes macro in strawberry-pink light. Impossible to stop watching.
Simulation · 15s
03
"Your childhood mosambi just grew up."
3D Mumbai street — chaiwala, mosambi in mint light morphing into a cold Pursue. For every millennial.
3D Story · 20s
04
"We didn't make a drinks ad. We made a summer film."
AI Indian summer — mango gold dust, chilli smoke, Rajasthani architecture at dusk. No product until the last frame.
AI Editorial · Carousel
05
"Open your crown cap. There's a whole world inside."
Macro render of a crown cap — the illustration character blinks, looks at you. A 4-second loop. Five caps, five reels.
3D Loop · Series of 5
LET'S
BUILD
YOUR
WORLD.
Pursue is the most beautifully designed alcobev in India. It's time the content matched the bottle.
hello@naecre.studio ↗
@naecre.studio · Mumbai · 2026
What's Included
A complete 3D content system for Pursue.
3D Motion Design
Photorealistic bottle renders, flavour-world animations, macro CGI in Pursue's five-colour language.
Simulation & VFX
Fluid simulations, particle systems, fizz physics — the science of seltzer made cinematic.
AI Campaign Systems
AI-generated editorial worlds — Indian summers, botanical dreamscapes, surreal flavour universes.
Reel Strategy
Scroll-stopping hooks, content calendar, platform-native formats — reels that create cravings.
NAECRE STUDIO
3D Motion · AI · VFX · Mumbai
© 2026